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Discover better products and services


 

Stop building products and services stakeholders didn't ask for, technology struggles to deliver, and customers don't want.

WE'LL SHOW YOU HOW

 
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SUCCESS BUILDS ON WHAT INSIGHT KNOWS

We've transformed products that fail to create revenue into products that turn a profit. We've tested good ideas for proof of concept and watched as they've turned entire businesses on their heads. We've turned individuals, teams, and companies on to the value of UX by revealing the power of user research.

 

WE'VE DONE IT BEFORE. WE CAN DO IT FOR YOU, TOO

THINK OF US AS YOUR PERSONAL UX GUIDES

Your customers deserve a great user experience. Let's give them one.

 
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Find Your Footing

Successful products are only ever built from a solid understanding. We're there early on in the building process to help you unify business goals, customer needs, and stakeholder wants so you can make calculated moves toward the next best step.

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Course Correct

We provide the clear voice of reason that helps you get out of your head and into the mind of the customer. With a full report of findings and recommentations that challenge your existing designs, we're your objective, BS-free partners in giving you feedback that paves the way towards a successfull launch.

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Become An Expert

Teach a team to put design first and successful products will follow. We educate teams with little-to-some experience on how UX best practices and design thinking apply to business, technology, and customer needs.

WHAT IS Design by Discovery?

It's the starting point that leads the way.

Design by Discovery is our carefully refined process for bridging business goals, customer needs, and client education.

This isn't about live wireframing or rushing our way to a final design. This is a thoughtful approach for backing all the way up, zooming all the way out, and lasering in on the critical user insights that provide clear direction and set the pace for product success.

A patchwork of techniques borrowed from the best of Design Thinking, Service Design, Lean, and Agile Development methodology, we conduct Design by Discovery to help teams unravel chaos and turn it into an organized set of next steps - so that products are built on more than just best guesses.

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NO MORE BAD PRODUCTS

Learn how Design by Discovery makes all the difference when it comes to building the right products that solve the right problems.

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TestImonials

When our clients succeed, we succeed. Take it from them.

 
 
 

This Land

This Land is an online retailer that exclusively sells American-made, handcrafted goods. They hired Artifact to evaluate their web platform and provide insights that improve customer loyalty and satisfaction. We conducted a full day discovery workshop to identify their ideal customer experience, helping them avoid the many pitfalls that plague e-commerce sites.

 
 
“Garren and Matt led a fantastic workshop. We covered everything from vision, to design principles, to a tactical look at our customer experience. It was a great session for my whole team, which pushed out out of the box and brought some great creative thinking. Most of all, it was a lot of fun. I highly recommend [this] workshop for any company, large or small.”
— Dan McCready, Founder
 
 

 
 

It's Bspoke

It’s Bspoke is an independent development house that specializes in Ruby on Rails. Their team approached Artifact for help with evaluating their offerings and services, to better identify innovative ways to differentiate themselves, set themselves apart from competitors in the mind of prospective customers, and build a cohesive end-to-end experience for their clients.

 
 
Garren and his team transformed a list of ideas and values into actionable ways to improve my business in a single day.
— Jim Van Fleet
 
 

 
 

Meals Plus

Meals Plus is a software and services provider for the administrative management of K-12 education. They hired Artifact to learn new ways of incorporating UX best practices into their Agile process, starting with user profiles and story writing before moving into task analysis, sketching, and design build-out.

 
 
“For us the workshop hit the mark. We had so many questions and such a large project that I don’t think much more could have been accomplished in 3 days.”
— Jeff Flynn, Vice President
 

TEAM Events

 

Better Software East 2017

DESIGN BY DISCOVERY - Solving the Right Problems and Creating the Right Products

Design by Discovery is a process to understand business goals and customer needs. It isn’t about designing screens or coming up with a final solution, rather, it’s an efficient way for a project team to gain a shared understanding, explore ideas, and develop a design direction.

Learn how to design by discovery as part of your agile framework and how it leads to products customers love.

Better Software East

November 6th-10th


Agile 2017

STOP BUILDING BAD SOFTWARE - Solving the Right Problems and Creating the Right Products

Design by Discovery is a process to understand business goals and customer needs. It isn’t about designing screens or coming up with a final solution, rather, it’s an efficient way for a project team to gain a shared understanding, explore ideas, and develop a design direction.

Learn how to design by discovery as part of your agile framework and how it leads to products customers love.

http://sched.co/ATZ8

Event is in the past


Atlanta Training

DISCOVERY WORKSHOP BEST PRACTICES - How to align project teams with clients and stakeholders

From startups just getting off the ground to established businesses looking to expand features or product lines, we'll show you how to start your project right. In this workshop, we will share practical tips for getting the most out of the time you spend with clients or stakeholders during the discovery (initial) phase of a project; tips will cover the spectrum from making a workshop plan to connecting with your attendees during the workshop and following up afterwards. You’ll get a copy of our own battle-tested workshop playbook to take home.

Event is in the past


 

About Artifact

Our mission is to design and educate in equal measure.

 

We help companies learn how to build discovery and design best practices into their own processes, so that they can build products people love to use.

Together, we bring 37 years of combined experience developing software, designing services, and elevating entire business models. From Fortune 50’s to startups, small businesses to e-commerce platforms, we’ve been honored to serve as change agents that give businesses the push to be better than they thought possible.

 
 
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This is Matt

Matt’s first job in customer support helped him understand early on that users matter most of all. Since then, he’s been pioneering better user research, interview techniques, and methods of discovery that make it clear that people come first.

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This is Garren

Garren has spent his career helping clients translate big goals and lofty visions into tangible points of action. A champion of design and its organizational value, he’s proudly worn many hats and spun many plates in the process of designing software and building out design.